Google Ventures Design Sprint
September 28th, 2015 by David du Plessis
We ran our first Google Ventures design sprint recently where we attempt to answer business questions through design, prototyping, and testing concepts with customers.
Uber yourself before you get Kodaked
September 27th, 2015 by Valter Adao
“Uber yourself before you get Kodaked”. This expresses the constant need to challenge the paradigm that businesses and industries find themselves in. It’s simple, yet profound and very descriptive of the competition well established corporates and industries are facing. Size and tenure can no longer be viewed as an advantage; perhaps they could be a distraction or a false sense of security.
(E)commerce: 5 ways the future of consumer retail is already here
September 23rd, 2015 by Tim Bishop
The next generation of shopping experiences is not an abstract idea - it is here. Customers are ready. They’re increasingly tech-savvy, they’re demanding personalised experiences and the world at their fingertips. Retailers still thinking that (E)commerce is separate from physical business are getting left behind. There is no longer a separate channel, ‘bricks-and-mortar’ versus (E)commerce divide when customers are online all of the time.
Smart innovation for non-smart phones
August 26th, 2015 by Tim Bishop
A large portion of the South Africa's user market is being left unprovided for when it comes to mobile innovation. This opens up a huge opportunity for those that look at human innovation rather than just high-end smart technology.
Inside Deloitte’s $1.5 billion ad agency
August 18th, 2015 by DIGIDAY
A few years ago, a chief marketing officer at a big brand showed Mike Brinker a diagram that depicted all the different marketing partners he worked with. There were creative people, supply-chain and logistics people, a consulting company (or two). In all, there were 75 different spokes and wheels. “It was crazy,” said Brinker.
#TheFutureByDesign: Forwardly mobile
July 28th, 2015 by Tim Bishop
a #TheFutureByDesign feature by Tim Bishop. We love our mobiles. More and more, these devices — phones, phablets, tablets — are becoming central to our workaday lives.
Why Agencies are out and digital business transformers are in
June 11th, 2015 by Tim Bishop
Digital disruption is nothing new. City centres everywhere are littered with the ghosts of businesses that have been rendered extinct thanks the rise of technology: an old travel centre that’s now a yoga studio, a movie rental store that now houses a clothing boutique, and of course the way we all now order a taxi. And the internet has famously gutted the news business, with publications dying all over the world.
Gamification: Clever Strategy or Costly Puffery?
May 11th, 2015 by Deloitte Digital SA
Over the past several years, there has been much hype around gamification and its raft of potential uses. Peddled by slick Silicon Valley startups as well as multinational bigwigs, the use of gamification has been hailed by many as the solution to hook an ever more fickle consumer base.
Completing the Formula for Digital Disruption
March 27th, 2015 by Deloitte Digital
The technology industry has continually generated discussion points over the past few decades and continues to do so to the present day. Consumerisation of IT has brought many technologies from the home to the boardroom, not the least of which have been smartphones and tablets. Not far behind were the cloud based social networks and before we could blink BYOD was the de-facto standard. Now we live and trade in the era of “all-things-digital”. The ultimate threat and opportunity has become the ever present “digital disruption”. Of course, like most things technology – “digital” remains open to interpretation and application fit for purpose. The most commonly used term, in conversations around digital, is “SMAC” – Social, Mobile, Analytics (generally meaning Big Data) and Cloud.
Deloitte Digital named the 2014 Adobe Digital Marketing partner of the Year
December 18th, 2014 by Tim Bishop
Deloitte Digital has been named 2014 Adobe Digital Marketing Partner of the Year. The award recognizes Deloitte Digital for outstanding global commitment to delivering innovative solutions utilizing Adobe Marketing Cloud that drive impactful digital transformation for joint clients across areas such as mobile, content management, customer experience, data-driven marketing and cross-channel campaigns. The award was presented today at Adobe's worldwide global sales conference in Las Vegas, Nevada.
Press Release: Deloitte Digital Buys Flow Interactive as Part of its Pan African Digital Expansion
November 14th, 2014 by Deloitte Digital
Deloitte Digital (Africa) has acquired Flow Interactive as it continues to build a fully integrated digital consultancy and agency providing customer-centric digital engagement solutions to its rapidly growing list of clients across Africa.
Mobile Design – User Experience
August 1st, 2014 by Deloitte Digital
So you have already been through the process of whether to ‘App’ or not and then extensively made the effort to understand your target audience, their culture and their needs. Now that the ‘build’ has landed in your studio, it’s time to look at a couple of the practicalities of mobile design.
Like a sunrise
August 1st, 2014 by Melissa Corso
Transitions can really help open up different features and functionality of the site without having the user click down further into the site. As mobile devices are touch and gesture based, a flip a swipe horizontally and vertically can help a user exploration a site or application in uncoventual ways. But be cautioned, users can sometimes get a little “transition sea sick” if there is too much touching, flipping, swiping, fading, popping etc. Remember mobile transitions are not supposed to look like a bad PowerPoint presentation from the 90s, stick to one main interaction and use this as your primary transition throughout your site.
What you should be doing online to attract new business opportunities
June 30th, 2014 by David Graham
Getting business-to-business (B2B) online marketing right is an art and a science, a combination of multiple factors which involve people, processes and technology. The analogy we like to use is that of an orchestra. The B2B online marketer is the conductor and the people, content, processes and technology required is the orchestra.
Deloitte Digital meshes iBeacon, Hue Light and vouchering technology for retail. The future is now.
June 25th, 2014 by Deloitte Digital SA
Deloitte Digital has created a number of retail based installations using micro proximity, shoppers can be tracked, greeted and their shopping experience enhanced through this latest technology lying embedded in the latest versions of iOs and Android. Without having to have any app running, iBeacon is able to wake the phone up and automatically launch the appropriate app to deliver value added content. In this installation demonstrated at TMT Predictions in South Africa this year, Deloitte Digital highlighted the ability to micro locate products, instantly showing the user product details, reviews and voucher delivery integrated into passbook.
Searching for the wearable technology killer app - Written by Tim Bishop
March 25th, 2014 by Tim Bishop
The past several months have seen wearable technology building increased market awareness. But while these are exciting times for the technology, the killer app still needs to be found that will make it useful and drive widespread consumer adoption.
Smaller Tablets, Bigger Smartphones: Finding the Right Mix for Your Workforce
March 13th, 2014 by Deloitte Digital SA
As the options for tablets and smartphones multiply, CIOs need to understand the needs of various functional groups while also assessing the trade-offs between standardization and the greater diversity associated with a BYOD approach.
Deloitte Digital Tablet App on a roll
November 15th, 2013 by Deloitte Digital SA
The Deloitte Digital (Africa) ‘.comm Telco Data Visualizer’ tablet app, which won the MTN iOS Enterprise App of the Year 2013, scoped a silver award in the highly competitive Best Quality User Experience category at The 6th Annual AfricaCom Awards held last night in Cape Town.